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Monday, July 21, 2008

Email Marketing

Here are some web resources for Email Marketing.

Web Triggers Direct Mail Response

Are e-mail Recipients Better Direct Mail Givers?

Some material from the AFP website

Isn’t Email Just Like Regular Direct Mail—But on Steroids?'

Improving your direct mail marketing


Some material via the AFP Resource Center Blogs
http://afprc11.blogspot.com/search?q=email
http://afprc7.blogspot.com/search?q=NPEmail

From a variety of other sources

The Gilbert Email Manifesto (GEM)

The Email Savvy Organization
How to Measure the Success of Online Fundraising Using Key Metrics

E-nonprofits benchmarking study



Posted by Unknown at 8:55 AM
Labels: NPDirectMail, NPEmail, NPNewsletters

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